The Content Marketing Masterclass will show brand senior management and technical leads from B2C brands how to produce and curate content to drive online traffic, physical footfall and sales.
Director of Social & Content StrategyLoews Hotels
Following his passion for innovative technologies and content marketing, Simon Kopec joined Loews Hotels & Co in the fall of 2016 as Director of Social Media & Content Strategy, where he oversees social media, online reputation and content for the company’s 24 hotels.
Simon, a Colombian native, moved to Switzerland where he studied Hospitality Marketing at Les Roches International School of Hotel Management. In 2011, after graduating he migrated to New York City where he joined Starwood Hotels & Resorts. During Simon’s tenure at Starwood he held several roles within the Brand Management team for iconic hotels like the W Barcelona and coveted brands such as W and Le Meridien.
His creative spirit compounded with his keen eye for detail have sparked events, collaborations and partnerships, bringing brands to life for consumers, guests, media, and thought leaders alike. Simon, currently resides in New York City, enjoys showcasing his love for art through The Sara Modiano Foundation for the Arts, of which he is a co-founder.
TKP Conference Center
109 W 39th St
New York, NY 10018
PepsiCo is registered for the Content Marketing Masterclass in New York on December 12th, 2017.
Ralph Lauren is registered for the Content Marketing Masterclass in New York on December 12th, 2017.
L'Oreal is registered for the Content Marketing Masterclass in New York on December 12th, 2017.
The roundtables are an opportunity to get in-depth consultations from each of the expert speakers, asking the questions that matter to your company.