The Digital Marketing Masterclass will show senior management and technical leads from B2C brands how they can deploy the latest digital marketing tools and techniques to generate new business and retain loyal customers across all customer touchpoints. Core themes range from mobile apps, search and ecommerce strategies to social media, CRM and affiliate marketing.
At the free to attend, half-day event, delegates will hear from digital experts during a brief initial presentation, before moving to a more in-depth consultation during the round-table discussions. In addition, a leading brand will give a keynote about its digital journey.
Senior Manager, Media StrategyBoxed
Emily Kalen leads Media Strategy at Boxed Wholesale, a mobile-first company that brings big-box club shopping to your phone. From driving first purchase to fostering a relationship with existing customers, Emily's priority is to balance all of the brand's digital touch points along the way. She brings over four years of agency-side experience, most recently at Carrot Creative - a VICE company.
Bryant Park Room
109 W 39th St
New York, NY 10018
TD Bank is registered to attend the Digital Marketing Masterclass in New York on June 20th, 2017.
L'Oreal is registered to attend the Digital Marketing Masterclass in New York on June 20th, 2017.
Viacom is registered to attend the Digital Marketing Masterclass in New York on June 20th, 2017.
The roundtables are an opportunity to get in-depth consultations from each of the expert speakers, asking the questions that matter to your company.