The Paid Social and Influencer Marketing Masterclass will show senior management and technical leads from B2C brands how they can deploy the latest social marketing tools and techniques to generate new business and retain loyal customers across all customer touchpoints. Core themes covered include mobile, social and mobile, social commerce, influence and conversational marketing.
At the free to attend, half-day event, delegates will hear from social experts during a brief initial presentation, before moving to a more in-depth consultation during the round-table discussions. In addition, a leading brand will give a keynote about its social journey.
Senior Director of Growth MarketingTHINX
Lu is the Senior Director of Growth Marketing at THINX, a viral feminine product brand built on a social mission - to give women and girls around the world confidence. In her role, Lu leads digital & offline marketing, data analytics, customer experience and branding. Lu is a seasoned leader with a data-driven approach to marketing. Her professional experience includes 1-800-Flowers, PIMCO and Soros Fund. She is a graduate of Harvard Business School.
TKP Conference Center
109 W 39th St
New York, NY 10018
The Paid Social and Influencer Marketing Masterclass in NYC on December 12th is now open for registration.
The roundtables are an opportunity to get in-depth consultations from each of the expert speakers, asking the questions that matter to your company.