The Digital Agency Masterclass will show senior management and technical leads how they can deploy the latest digital marketing tools and techniques to generate new business and retain loyal customers across all customer touchpoints. Core themes range from digital advertising, real time bidding, and tablet strategies to digital sites, digital CRM, and transactional digital apps.
At the free to attend, half-day event, delegates will hear from digital experts during a brief initial presentation, before moving to a more in-depth consultation during the round-table discussions. In addition, a leading agency brand will give a keynote about its digital journey.
Director, Performance ContentPerformics
Leslie Herskowitz is a Director and Content Optimization expert at Performics. In her role, Leslie develops comprehensive, integrated digital content and communication strategies to increase natural search traffic and visibility. She specializes in conversion tactics and social techniques that drive awareness to a brand’s site, winning three different Publicis awards recognizing her client work. She loves the mix of creativity and logic that is so unique to this industry.
Havas is registered to attend the Digital Agency Masterclass in Chicago on March 14th, 2018.
360i is registered to attend the Digital Agency Masterclass in Chicago on March 14th, 2018.
Starcom is registered to attend the Digital Agency Masterclass in Chicago on March 14th, 2018.
The roundtables are an opportunity to get in-depth consultations from each of the expert speakers, asking the questions that matter to your company.