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Digital Marketing Masterclass

Attendees

Why should you attend

The Digital Marketing Masterclass in Philadelphia is a highly efficient, half-day conference designed to help you understand and implement the latest in digital.

This interactive event combines rapid-fire presentations with in-depth roundtable discussions and a keynote from a leading brand marketer.

With more than 60% of the agenda dedicated to roundtable discussions, you can ask the questions that matter to you.

Core topics range from influencer marketing, paid social, and AI to content marketing, data and analytics, and more.

Tickets to this Masterclass are free and available only to senior brand marketers.

Thu, 8th March 2018
08:30
Philadelphia
Free to attend
Register

Speakers

  1. Jim DeLash

    Director, Multi-Channel Marketing Execution

    GlaxoSmithKline

    Jim DeLash is the Director, Multi-Channel Marketing for GlaxoSmithKline in US Pharmaceuticals. In this role, he is responsible for driving optimal performance for multi-channel marketing campaigns that reach health-care professionals. Jim has been at GSK for 15 years and has experience in marketing strategy, customer segmentation and campaign analysis.

    Jim has a BS degree in Marketing from Rider University and an MBA degree in Organizational Behavior from Temple University. He is also currently an Adjunct Professor at Temple, teaching a course in Digital Marketing.

Agenda

  1. 08:30 – 09:00

    Registration & Networking

  2. 09:00 – 10:00

    Expert presentations

  3. 10:00 – 12:15

    Roundtable discussions

  4. 12:15 – 12:30

    Keynote

  5. 12:30

    Close

Douglas Lusted

Ask the Expert

Douglas Lusted CEO Linkett Shopper Marketing

We asked

What are the three pillars of omni-channel marketing for retailers?

Read the response

Venue

Address

Chemical Heritage Foundation
315 Chestnut Street
Philadelphia, PA 19106 

Map

Latest News

  1. 21:06 - 21st Feb 2018

    Pricewaterhouse Coopers is registered to attend the Digital Marketing Masterclass in Philadelphia on Thursday, March 8th, 2018.

  2. 22:17 - 27th Dec 2017

    Sallie Mae is registered to attend the Digital Marketing Masterclass in Philadelphia on Thursday, March 8th, 2018.

  3. 22:17 - 27th Dec 2017

    Comcast is registered to attend the Digital Marketing Masterclass in Philadelphia on Thursday, March 8th, 2018.

Roundtables

The roundtables are an opportunity to get in-depth consultations from each of the expert speakers, asking the questions that matter to your company.

What are Masterclasses?