Digital Virtual Event

Virtual Social Marketing Masterclass

Is your social marketing hitting the spot? Learn how to optimise your reach and engagement at our Virtual Social Marketing Masterclass. With snappy expert presentations and intimate break-out rooms, our interactive virtual event is the perfect forum for you to explore the latest social marketing strategies and solutions.

When
Dec 1, 2022
Where
NORTH AMERICA (EST)
Time
11:30 am - 1:30 pm
Created for an audience of senior marketing professionals from across the US and Canada. The event starts at 11:30am ET/ 8:30am PT.
Keynote Speaker
Shelby Elmore
Director of Marketing & Brand Design
Profile

Shelby is an outgoing field marketer specializing in leading teams and growing organizations through exceptional marketing, branding, advertising, and philanthropic initiatives. Described as a "revolutionary innovator," she has redefined what traditional marketing means for hospitality. To Shelby, there are no limits. Instead of just a meal, she leads her teams to conceptualize and execute memorable experiences that go beyond the plate. Shelby has built a strong reputation as the next-generation leading mogul in hospitality, with additional experience overseeing branding, concepting, development, and innovation for large restaurant and nightlife portfolios. 

Past Attendees

How it Works

Our ethos is simple. We want you to be an active participant. That’s why we’ve developed a format designed to optimise interaction and engagement.

 

We start our Virtual Social Marketing Masterclass with a short series of virtual roundtable rotations. Each of these features a 10 minute presentation from one of our expert speakers, followed by 15 minutes of peer-to-peer conversations. When the time’s up, a new team of experts will join the room for a fresh round of presentations and roundtable discussions.

 

These intimate break-out rooms are the perfect forum for you to ask questions and find solutions to your social marketing challenges.

 

And if you already know what you’d like to discuss, just let us know. Our registration form gives you the chance to suggest core topics and help us shape the agenda. Click the button to register now.

Show agenda

11:25am - 11:30am
Check-in & Welcome
Join Zoom meeting.
11:30am - 1:00pm
Expert Presentations & Roundtable Discussions
Our expert presentations are followed by a series of interactive roundtable sessions. Ask questions, raise topics, and address your biggest challenges with our experts and other marketing leaders.
1:00pm - 1:15pm
The Importance of Creating a Persona for Your Brand on Social Media & How to Get There
Shelby Elmore - Director of Marketing & Brand Design
1:15pm - 1:30pm
Q&A and Closing Remarks

With thanks to our experts

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Introducing

Masterclassing Connect

Find the perfect partner to tackle your digital marketing challenges with Masterclassing Connect - our fast and friction-free intermediary service.

Find out more

Connecting experts and audiences

Feel Inspired

Deeper Learning

We keep our audience size to less than 50 participants to ensure intimate, fruitful conversations and content that's better tailored to your needs.

Sharper Focus

More than 60% of each event is dedicated to knowledge exchange discussions, where your questions and challenges can be addressed by experts.

Zero Waffle

Each expert’s presentation lasts no longer than 10 minutes, so you get to the good stuff faster, and learn what you need to quicker.

What our Attendees Say

“Love the interactions and networking format which enables knowledge share and understanding more”
Thames Water, Head of HR
“Really fabulous format and fast paced”
Burberry, Director of Employee Engagement
“Great use of the morning! I learnt such a lot and I'm buzzing with ideas now to improve benefits in my company”
Debenhams, Head of HR
“Great use of the morning! I learnt such a lot and I'm buzzing with ideas now to improve benefits in my company”
Dixons Carphone, Senior HR Business Analyst
“Excellent line-up of speakers with complementary content. It brought me closer to technological development in this field.”
Lloyds Banking Group, Group Head of Benefits
“A very engaging format - where you're not just been spoken to. The discussion in the round tables give you a lot of food for thought”
Lenovo Technology, HR Director - UK and Ireland

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