Digital

Virtual Data and Analytics Masterclass

Join senior marketers from leading brands for an online interactive session designed to showcase the latest tools, tech and trends in data management, data optimization and analytics. Update your knowledge, get ahead of your competition, master data!

When
Jun 2, 2020
Where View on Map
TORONTO - Online Event
Time
2:00 pm - 4:00 pm
The latest data and analytics tools, tech and trends created for a virtual audience of senior marketing professionals.
Keynote Speaker
Jessica Weshler
Marketing Manager
Profile

Jessica is the Marketing Manager for Beauty, Healthy Sleep Solutions and Male Grooming at Philips. She is a data-driven marketer with experience managing complex projects, leading innovation, digital excellence, and driving profitable growth. She graduated from the Bachelor of Commerce program and the Master of Management Analytics program at Queen's University. Her past experience includes working in Brand Management at Lindt & Sprungli, Sales Strategy at ACE Bakery, and Marketing Operations at Mosaic Sales Solutions.

Attendees

Event Information

The Data & Analytics Marketing Masterclass will help marketing leaders develop cutting edge digital strategies to drive growth and new business opportunities as well as engage and retain existing customers.

The event will consist of three presentations each capped at 10 minutes delivered by our digital partners providing insights on emerging trends and technology. The sessions will be followed up by a series of three 20-minute virtual roundtables designed to enable marketing leaders from the most influential brands to share knowledge in a collaborative and interactive environment.

Once your mind is filled with new ideas, our brand keynote will deliver an insightful and inspirational case study presentation to close the event.

Show agenda

1:55pm
Check in
Join Zoom meeting.
2:00pm
How Customer Insights and Analytics Will Improve Your Marketing Results
2:10pm
The Best Customer Experiences Begin with the Right Data
Shabih Syed - Head of Marketing
2:20pm
Ditch Influencers and Still Generate a Return on your Influencer Marketing
Roger Figueiredo - VP of Marketing
2:30pm
Virtual Roundtable
20-minute virtual roundtable sessions allowing you to share knowledge with other senior marketers about common challenges facing the industry. You'll meet the digital experts and get answers to the questions that matter to you the most.
3:30pm
Keynote Presentation
Jessica Weshler - Marketing Manager
3:45pm
Closing Remarks

With thanks to our experts

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Virtual Data and Analytics Masterclass
TORONTO - Online Event
 -
Jun 2, 2020
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Connecting experts and audiences

Feel Inspired

Deeper Learning

Audience sizes are limited to just 40 people, so you benefit from richer more fruitful conversations, and enjoy content that’s better tailored to your needs.

Sharper Focus

More than 60% of each event is dedicated to roundtable discussions, where your questions and challenges can be addressed by experts.

Zero Waffle

Each expert’s presentation lasts no longer than 10 minutes, so you get to the good stuff faster, and learn what you need to quicker.

What our Attendees Say

“I have attended several events and find the content interesting and useful. Have also found great value in meeting other attendees.”
Visa, Director of Marketing
“Masterclass offered a great opportunity to stay up to speed on current digital trends.”
Universal Studios, Sr. Manager, International Sales and Marketing
“This was a great opportunity to network and discuss work challenges and solutions with peers.”
COTY, Senior Manager, Influencer Marketing
“Variety in content, excellent dynamic and great balance between presentations and roundtables.”
Diageo, Communications Manager
“Great local speakers and very useful information!”
Lululemon, Paid Search Marketing Lead
“A great format of speakers and roundtable conversations. Useful content and a good diverse group of attendees.”
Anthem Properties, Senior Marketing Manager
“Great experts across wide variety of departments and expertise. Loved it”
Revlon, Global Brand Manager
“You guys bring the best in class to one space and allow for 'next big thing' ideas”
Swarovski, Senior Manager
“Half day well spent listening and talking about cutting edge trends in the industry.”
PepsiCo, Senior Marketing Manager

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