You are Sitting on a Data Goldmine Workshop

...You just don't know it! Most organisations have access to loads of data about their current consumers, their target market, and their competitors - they just don't realise it.


Join James Cuthbertson of Relative Insight who will explain how by using language comparison technology, you will breathe new life into the data you don't know what to do with, and polish till it shines, the data you thought was a dud.

Nov 19, 2020
Where View on Map
UK - Online Event
10:15 am - 11:00 am
Join us for this 45 minute workshop that is intended for senior B2C marketers in London and across the UK. The session will begin at 10:15am GMT.
Keynote Speaker
James Cuthbertson

James Cuthbertson is the CRO of Relative Insight, An innovator in language analytics, James has helped grow Relative Insight from its true start-up phase into a pioneer of language analysis servicing global clients such as F1, Amazon, Coca-Cola and HSBC.

With over 10 years-experience in the early stage technology market, James has grown, and developed sales and marketing functions focused on products in audience insights and data. James has recently relocated to the Kent countryside along with his wife, and their ever-expanding menagerie of cats, dogs and chickens.

Past Attendees

Event Information

The 'You are Sitting on a Data Goldmine' Workshop will show marketing leaders how to access and make the most out of ALL data!


The 45-minute session will consist of a presentation from our digital partner, Relative Insight, followed by an intimate and interactive discussion with the speakers and your peers.


From this session, you'll take away:


• How to discover data you didn't realise you had

• How to use language comparison technology to help utilise this forgotten data

• How this will benefit you moving forward

Show agenda

Check In & Welcome
Join Zoom Workshop
Expert Presentation
You are Sitting on a Data Goldmine, You Just Don't Know it...
James Cuthbertson - Relative Insight
Closing Remarks

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You are Sitting on a Data Goldmine Workshop
UK - Online Event
Nov 19, 2020
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Connecting experts and audiences

Feel Inspired

Deeper Learning

We keep our audience size to less than 50 participants to ensure intimate, fruitful conversations and content that's better tailored to your needs.

Sharper Focus

More than 60% of each event is dedicated to knowledge exchange discussions, where your questions and challenges can be addressed by experts.

Zero Waffle

Each expert’s presentation lasts no longer than 10 minutes, so you get to the good stuff faster, and learn what you need to quicker.

What our Attendees Say

“Great experts across wide variety of departments and expertise. Loved it”
Revlon, Global Brand Manager
“You guys bring the best in class to one space and allow for 'next big thing' ideas”
Swarovski, Senior Manager
“Half day well spent listening and talking about cutting edge trends in the industry.”
PepsiCo, Senior Marketing Manager
“Variety in content, excellent dynamic and great balance between presentations and roundtables.”
Diageo, Communications Manager
“This was a great opportunity to network and discuss work challenges and solutions with peers.”
COTY, Senior Manager, Influencer Marketing
“I have attended several events and find the content interesting and useful. Have also found great value in meeting other attendees.”
Visa, Director of Marketing
“Great local speakers and very useful information!”
Lululemon, Paid Search Marketing Lead
“Masterclass offered a great opportunity to stay up to speed on current digital trends.”
Universal Studios, Sr. Manager, International Sales and Marketing
“A great format of speakers and roundtable conversations. Useful content and a good diverse group of attendees.”
Anthem Properties, Senior Marketing Manager

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