The Masterclass Format

The Masterclass series offers senior client-side executives the opportunity to find out exactly how they can deploy the latest digital marketing tools and techniques to generate new business and retain loyal customers across all customer touchpoints.

At the free to attend, half-day events, delegates will hear from experts in digital marketing with experience of working in their sector, who will explain how mobile, social, search, affiliate, email and online tools can be successfully deployed in their industry.

The Digital Masterclass events cover the broad sweep of digital disciplines, while the Mobile Masterclass and Social Masterclass events take a deeper dive into Mobile and Social respectively.

At the events, each expert will offer an overview of their experience and expertise in a brief initial presentation, before moving to a more in-depth consultation during the round-table discussions. Additionally at the event, you will hear a keynote presentation from a leading client-side executive from your industry, talking about their own digital marketing experiences.

Latest News

  1. 10:08 - 31st Mar 2015

    Digital experts Kurve will be speaking at the Search Masterclass in London.

    View event
  2. 16:47 - 30th Mar 2015

    Porsche signs up for the Digital Brand Masterclass in Atlanta.

    View event
  3. 16:46 - 30th Mar 2015

    Popeye's Louisiana Kitchen signs up for the Digital Brand Masterclass in Atlanta.

    View event


The roundtables are an opportunity to get in-depth consultations from each of the experts speakers, asking the questions that matter to your company.

Expert presentations

Leading experts in their field will showcase the latest digital, mobile and social innovations in short, focused 10 minute presentations, highlighted with sector specific case studies.


Watch this two minute video to understand the format of a Masterclass, hearing from both the expert speakers and the delegates about what they got out of the event.