In-Person Event Digital

Social and Influencer Masterclass

Where
Playa Studios - 1260 Playa Ct, Culver City, CA 90230
When
Nov 13, 2024
8:45am - 12:45pm

What KPIs should we be looking for in a prospective influencer? What is the best way to find influencers that reach your target market? And how can brands represent themselves as authentic and transparent on social platforms without it seeming calculated?


Influencer marketing was a $21.1 billion industry in 2023, and is expected to reach $84.89 billion by 2028. As the power of influencers and the ‘creator economy’ continues to rise, this Social and Influencer Masterclass will deep dive into how and why influencers and social platforms affect content consumption, brand loyalty, and consumer buying habits across a variety of industries.

 

With snappy 10-minute expert presentations and intimate roundtable discussions, this Masterclass is the perfect forum for you to gain valuable insights and practical strategies on all things social and influencer. You will also have the opportunity to participate in conversation-driven roundtables on the challenges you're facing within this space. And if you already know what you'd like to discuss, just let us know. Our registration form gives you the chance to suggest core topics and help us shape the agenda - fill it out today to secure your spot!

 

Don't miss this opportunity to gain the knowledge and skills you need to find success in the fast-paced world of digital marketing.

Free for senior marketers from leading brands
Keynote Speaker
Chantal Rochelle
Director of Talent & Influencer Marketing
Profile

Chantal is a creative producer, marketing strategist, and social media maven obsessed with digital storytelling and pushing the culture forward. In her current role at Warner Bros. Discovery, she leads a team of brilliant marketing managers who help bring awesome theatrical campaigns to life. She also just completed her first children's book set to publish in 2024. Chantal is a Shorty Award Finalist, Webby Award Nominee, and has been listed on the distinguished Forbes 30 Under 30 List for 2021.

Event Agenda Show more

8:45am - 9:15am
Breakfast & Networking
Join us for complimentary breakfast refreshments and networking with peers!
9:15am - 10:30am
Expert Presentations
10:30am - 12:20pm
Roundtable Discussions
12:20pm - 12:45pm
Keynote Presentation
12:45pm
Closing Remarks and Q&A

With thanks to our experts

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