The Shortlist has now been announced. The winners will be announced at our Awards Ceremony in London on 10 July.

 

 

2018 EFFECTIVE DIGITAL MARKETING AWARDS SHORTLIST

Congratulations to all the brands and agencies who have made our shortlist. The winners will be announced at the Awards Ceremony in London on 10 July. For more information on the Awards Ceremony, contact awards@masterclassing.com 

 

  • Most Effective Tech Platform

    • Smartology SmartMatch
    • SpotX
    • StoryStream Content Marketing Platform
    • Yext
    • YouAppi 360° Growth Marketing Platform
    • Zapr Media Labs
  • Most Effective Retail & FMCG Campaign

    • Curry’s PC World, Blue449 and GroundTruth
    • Domino’s, Mobext and GroundTruth
    • Gousto and StoryStream
    • Marks & Spencer and Mindshare
    • Harvey Nichols and NMPi
    • Pernod Ricard and IRI
    • Timberland, Vizeum and GroundTruth
  • Most Effective Performance Marketing Campaign

    • East Midlands Trains and NMPi
    • HSBC UK and Mindshare
    • Marks & Spencer and Mindshare
    • Playrix and Taptica
    • Timberland, Vizeum and GroundTruth
    • TOPSHOP and Awin
  • Most Effective Social Media Campaign

    • 20th Century Fox and Mindshare UK
    • HSBC UK and Mindshare
    • Marks & Spencer and Mindshare (Christmas with Paddington)
    • Marks & Spencer and Mindshare (Paid Social)
    • The Open University (#iwas)
    • The Open University (Brainteaser Month)
  • Most Effective Travel & Tourism Campaign

    • Air New Zealand and Wayin
    • Aruba Tourism Authority and Concept Farm
    • Club Mahindra and Zapr Media Labs
    • Rickshaw Travel and StoryStream
    • Taiwan Tourism Bureau and NewBase Content
    • Teletext Holidays and Yodel Mobile
  • Most Effective Mobile Campaign

    • Curry’s PC World, Blue449 and GroundTruth
    • Domino’s, Mobext and GroundTruth
    • Kellogg’s, Mapp Media and Carat
    • Star Plus and Zapr Media Labs
    • Teletext Holidays and Yodel Mobile
    • Timberland, Vizeum and GroundTruth
  • Most Effective Programmatic Campaign

    • Glu Mobile and CrossInstall
    • Nespresso Switzerland and Numberly
    • Star Plus and Zapr Media Labs
    • Telegraph and Fetch
    • wilko and Sociomantic
  • Most Effective Search marketing campaign

    • Harvey Nichols and NMPi
    • InsureandGo and Roast
    • Mazda UK and Mindshare UK
    • Posh Totty Designs and RocketMill
    • Telegraph Media Group and Responsible Life
  • Most Effective Content Marketing Campaign

    • Aruba Tourism Authority and Concept Farm
    • Casumo and Kitty
    • GumGum
    • Telegraph Media Group and Fetch
  • Most Effective Use of Data

    • L’Oréal UK and Ireland and Numberly
    • Orange Poland, InMobi, Reprise Media and Initiative
    • Marks & Spencer and Mindshare
    • Telegraph Media Group and Fetch
  • Most Effective Financial Services Campaign

    • HSBC UK and Mindshare
    • Orange Poland, InMobi, Reprise Media and Initiative
    • Telegraph Media Group and Responsible Life
  • Most Effective Entertainment Campaign

    • 20th Century Fox and Mindshare UK
    • Kindred Group and Adthena
    • Star Plus and Zapr Media Labs
  • Most Effective A.I. Solution

    • Adthena
    • Clarabridge
    • MarketMuse
  • Most Effective AR/VR Campaign

    • Cadbury and Blippar
    • Orbital Media
  • Most Effective Automotive Campaign

    • Škoda and Mapp Media
    • Mazda UK and Mindshare UK
  • Most Effective Influencer Campaign

    • Casumo and Kitty
    • Fox and Mapp Media
  • Most Effective Video Campaign

    • Marks & Spencer and Mindshare
    • 20th Century Fox and Mindshare UK
  • Most Effective Integrated Campaign

    • GumGum
    • Three and Mindshare
  • Grand Prix Award

  • Digital Partner of the Year

SPONSORSHIP

For details on becoming a partner for the Effective Digital Marketing Awards, promoting your company to a global audience of senior brand marketers, get in touch now.

CONTACT US

    MEET THE JUDGES

  • Jasmine Atherton

    AirBnB

    San Francisco

  • David Ironside

    ASOS

    London, UK

  • Fred Garnier

    HP

    San Francisco, USA

  • Alex Vallbona

    Birchbox

    Barcelona, Spain

  • Luke Ritchie

    Philharmonia Orchestra

    London, UK

  • Lu Chen

    MM.LaFleur

    New York, USA

  • Sharazade Kirton

    Mandarin Oriental

    Miami, USA

  • Andres Zuniga

    Purity Vodka

    New York, USA

  • Akira Mitsumasu

    Japan Airlines

    Singapore, Singapore

  • Aleesha Worthington

    Scotch Porter

    New Jersey, USA

  • Karen Campbell

    Odeon Cinemas Group

    London, UK

  • Jayna Grassel

    Dick's Sporting Goods

    Pittsburgh, USA

  • Michael Macauley

    Porter Airlines

    Toronto, Canada

  • Mark Beckwith

    Financial Times

    London, UK

  • Brad Hyde

    Automotive Brands P/L

    Melbourne, Australia

  • Amer Hasan

    Minicabit

    London, UK

  • Kristi Gole

    Global Hotel Alliance

    Dallas

  • Magith Noohukhan

    Xing

    Düsseldorf, Germany

  • Annebelle Schreuders

    Spier

    Cape Town, South Africa

  • Di Gallo

    Indigo

    Toronto, Canada

  • Julia Munder

    Maxwell-Scott

    York, UK

  • Sacha Connor

    Clorox

    Philadelphia, USA

JUDGING CRITERIA

EVENT DETAILS

  • Century Club
  • 2018-07-10
  • 15:30

The Awards Ceremony takes place in London on 10 July. More information will follow once the Shortlist has been announced.For more information about the Awards Ceremony, email awards@masterclassing.com

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