Entries are now closed for this year's Awards. Judging is in progress. The shortlist will be announced on 15th May, and the winners will be announced at our Awards Ceremony in London on 27th June.
The Awards are being judged exclusively by a global panel of senior brand marketers. The panel is chaired by David Murphy, Masterclassing co-founder and a seasoned awards judge.
Smith & Sinclair
Reach plc (prev. Trinity Mirror)
Jagex Game Studio
The Woolmark Company
San Francisco, USA
Hagar Anna Spits
The Awards Ceremony takes place in London on 9 July. More information will follow once the Shortlist has been announced.For more information about the Awards Ceremony, email email@example.com
Judges will be looking for evidence of a sound business strategy behind the development and launch of the campaign, platform, app or other marketing solution under scrutiny. What were the business goals the brand set out to achieve and how did the solution entered aim to meet them?
For the Innovation element of the judging, the judges will quite simply be looking for evidence or originality and innovation, taking a different approach to solve an old problem.
For this part of the judging, the judges will be looking at how well the campaign or other solution was delivered. It’s important to flag up any challenges that were encountered, whether in terms of developing the solution or targeting a particular audience segment, for example, and how these were overcome.
Here, the judges are looking for evidence of success. Wherever possible, you should supply real numbers rather than percentages. If the numbers are confidential, please make this clear on the Entry Form. It goes without saying that entries supplied without results are going to be at a disadvantage from the outset.
For details on becoming a partner for the Effective Digital Marketing Awards, promoting your company to a global audience of senior brand marketers, get in touch now.CONTACT US
Each of the 28 awards categories below will recognise campaigns or solutions that deliver sound business strategy, evidence of innovation, effective implementation and ultimately, exceptional results. There are also two special Digital Expert of the Year awards (one for the US, one for the Rest of the World), awarded based on feedback to presentations given at Masterclass events by Digital Experts.
Most Effective Digital Out of Home Campaign
Most Effective User-generated Campaign
Most Effective Publishing & Media Campaign
Most Effective Location Campaign
Most Effective Fashion & Luxury Campaign
Most Effective Voice Assistant Campaign
Most Effective Charity Campaign
Most Effective B2B Campaign
Most Effective Email Campaign
Digital Expert of the Year
Most Effective Retail & FMCG Campaign
Most Effective Performance Marketing Campaign
Most Effective Social Media Campaign
Most Effective Travel & Tourism Campaign
Most Effective Mobile Campaign
Most Effective Programmatic Campaign
Most Effective Search Marketing Campaign
Most Effective Content Marketing Campaign
Most Effective Use of Data
Most Effective Financial Services Campaign
Most Effective Entertainment Campaign
Most Effective A.I. Solution
Most Effective AR/VR Campaign
Most Effective Automotive Campaign
Most Effective Influencer Campaign
Most Effective Video Campaign
Most Effective Integrated Campaign
Most Effective Tech Platform
If you would like to receive a reminder email when the Entry Deadline is approaching, please complete the form below.