Creator Marketing Breakfast
The creator-economy in the US is surging: industry investment has jumped by 143% over the past four years, and 70% of brands say their highest-ROI campaigns stem from creator partnerships.
Imagine tapping into that momentum with your marketing strategy - and meeting senior marketing and creator-leads while you do.
Join us for breakfast and meaningful conversations with fellow senior marketers. Together, we’ll dive into how leading organisations activate creators to generate real business impact.
During the session you’ll explore:
How to scale creator programs as 95% of brands increase creator spend.
How to measure ROI, with creator content driving 40% higher purchase-intent.
How to build long-term creator partnerships for lasting impact.
Take the next step. Attendance is free, but places are limited and fill quickly - reserve your spot now.
Caroline Somerstein is the Director of Influencer Marketing at J.Crew, leading creator strategy and storytelling through impactful, culturally relevant partnerships. She oversees campaigns for major product moments and activations, driving strong growth in visibility and engagement. With experience at Nanit, Daily Harvest, and Kenneth Cole, she champions creators and builds campaigns that spark connection and community.