Digital Marketing Masterclass
Only 28% of brands feel they are using digital marketing to its full potential, yet consumers now expect highly personalized, seamless online experiences - and 80% are more likely to buy from a brand that delivers personalized content.
Join senior digital marketing leaders for a high-energy, half-day masterclass packed with insights, fresh ideas, and collaborative discussion.
What to expect
- 10-minute expert talks on the latest digital marketing trends
- Roundtable conversations to share challenges and solutions
- A keynote case study from a leading brand
- A networking lunch to keep the conversation going
Together, we’ll explore how to:
- Deliver hyper-personalized campaigns that engage and convert
- Use data and AI to predict trends, optimize targeting, and improve ROI
- Build loyalty and retention in a competitive digital landscape using smart CRM, email, and content strategies
- Create cross-platform campaigns that drive meaningful engagement across social, search, email, and emerging channels
Take the next step
Attendance is free, but spaces are limited - register today to secure your seat.
Taryn Fisher leads communications, social media, and corporate affairs for Estée Lauder Companies Canada. With 15+ years of experience across brand strategy, employee engagement, and corporate affairs, she brings global expertise from North America, Europe, and South Africa. Taryn sits on ELC’s Pension Fund Board, heads the mentorship program, and chaired the Breast Cancer Campaign for 9 years, driving impactful, integrated communications for luxury and consumer brands.