Mobile and App Masterclass
The Mobile & App landscape is evolving fast. New technologies and rising consumer expectations are reshaping the way businesses design, build, and optimise their apps.
In a crowded market, success hinges on creating intuitive, high-performing, and engaging experiences that keep users coming back.
At this Mobile & App Masterclass, we’ll explore:
- Optimising app UX to boost engagement
- Using data to improve performance and retention
- Driving personalisation and AI-led experiences
- Effective strategies for app monetisation
- Leveraging push notifications and in-app messaging for conversions
We bring senior leaders together to tackle the biggest challenges facing the Mobile & App industry.
This is where real conversations happen and your next move takes shape - Join us!
Katy is a Brand leader whose career sits at the intersection of social impact, culture marketing, and product innovation. Her work obsesses human-centered design to create value across three dimensions: customer, cultural, and commercial. With a long history of working with the world’s most well-known consumer brands and apps, she believes brand innovation can truly change the world by tackling society's biggest challenges, such as weaning consumers off fast fashion, reigniting adults' love of...
