AI for Marketing Leaders Dinner
An evening of networking, drinks, and dinner for senior marketing leaders navigating an AI-driven landscape.
Join Vancouver-based marketing leaders, Masterclassing, and Sitecore for a candid, peer-level conversation on how AI is reshaping discovery, content, and decision-making.
As AI changes how buyers discover and engage with brands, content is increasingly interpreted by machines, and decisions are often made before customers reach your owned channels. We will explore how teams are adapting to stay visible, consistent, and results-driven.
We will cover:
- How AI-driven discovery is reshaping where brand perception is formed, and why content accuracy matters more than ever.
- How to run marketing as a connected system, not disconnected tools, as AI becomes embedded in workflows.
- Balancing speed and efficiency with brand integrity, compliance, and human oversight.
- Reconnecting content, data, and teams as AI reshapes the buyer journey.
This private, invite-only event is for senior marketing and digital leaders working at brands.
Shannon Gray is the Field CTO at Sitecore, where he works closely with marketing and digital leaders to apply AI across content, personalization, and customer experience. He helps organizations turn emerging AI capabilities into practical strategies that support modern marketing teams and evolving customer expectations.
