The Digital Agency Masterclass will show senior management and technical leads how they can deploy the latest digital marketing tools and techniques to generate new business and retain loyal customers across all customer touchpoints. Core themes range from digital advertising, real time bidding, and tablet strategies to digital sites, digital CRM, and transactional digital apps.
At the free to attend, half-day event, delegates will hear from digital experts during a brief initial presentation, before moving to a more in-depth consultation during the round-table discussions. In addition, a leading agency brand will give a keynote about its digital journey.
Associate Director, Social StrategyHorizon Media
As the Associate Director of Social Strategy at Horizon Media, Ashley leads a team uniquely composed of both paid and organic strategy. Exhilarated by the idea that there are no failures, only iterations, she believes in tackling social media campaigns with data, logic and gut-checks, resulting in customized approaches, appropriate for the dynamic landscape.
Ashley has brought her solution-oriented, anything-is-possible mindset to a number of Horizon’s clients across CPG, travel, entertainment, auto and more. The company’s portfolio includes Constellation Beer and Wines, FX, Disney, Burger King, GEICO, STX Entertainment, California Lottery and ABC to name a few.
Prior to Horizon, Ashley worked at a large health insurance brand and various startups.
Originally from the Chicago area, Ashley has a passion for hearty Midwestern-style food. Now based in LA, her deep-dish pizza and ballpark hot dog diet has evolved to also include kale and green juice.
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The Standard, Downtown LA
550 South Flower at 6th Street
Los Angeles, CA 90071
Wunderman Thompson registered to attend the Digital Agency Masterclass in Los Angeles on October 17th, 2019.
Casanova/ McCann registered to attend the Digital Agency Masterclass in Los Angeles on October 17th, 2019.
R/GA registered to attend the Digital Agency Masterclass in Los Angeles on October 17th, 2019.
The roundtables are an opportunity to get in-depth consultations from each of the expert speakers, asking the questions that matter to your company.