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Digital Agency Masterclass

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Attendees

Why should you attend

The Digital Agency Masterclass will show senior management and technical leads how they can deploy the latest digital marketing tools and techniques to generate new business and retain loyal customers across all customer touchpoints. Core themes range from digital advertising, real time bidding, and tablet strategies to digital sites, digital CRM, and transactional digital apps.

At the free to attend, half-day event, delegates will hear from digital experts during a brief initial presentation, before moving to a more in-depth consultation during the round-table discussions. In addition, a leading agency will give a keynote about its digital journey.

Thu, 19th September 2019
13:30
Toronto
Free to attend

Speakers

  1. Kyle Brown

    Group Lead, Insights & Strategic Planning

    Weber Shandwick Canada

    Kyle Brown leads Weber Shandwick’s Canadian data and planning initiatives. He specializes in communications planning, research design, strategy evaluation and data visualization. He has designed award-winning campaigns, working in QSR (McDonald’s), Consumer Packaged Goods (Mondelez, Unilever), Professional Services (KPMG), Streaming (Shomi, Amazon Prime Video), Technology (BlackBerry, Windows, Samsung), Telecommunications (Rogers). His work involves the study of online communities, organizations, social exchange, consumer perception, shopper behaviour, and patterns of online and offline engagement.

  2. Helen Androlia

    Director of Social Media

    Innocean Worldwide

    At the forefront of Canadian Social Media for more than a decade, Helen is responsible for a number of firsts, including the first Canadian Instagram campaign, first programmatic Facebook campaign and first Twitter narrowcasting initiative, among others. When you’ve been at the forefront of social media innovation for the better part of a decade, creating the industry benchmarks becomes second nature.

    An award-winning, multi-faceted talent and post-secondary skills educator with an extensive background in online engagement, customer service and the creative arts, Helen Androlia brings a unique perspective and dynamic approach to everything internet – from measurement and target research, to community management and content strategy.

    Her client list includes strategy and execution for some of the Internet’s favorite brands, including Oreo, Coca-Cola, Absolut Vodka, and Campbell’s Soups, as well as comprehensive work for Genesis Motors Canada, Kia Canada, Hyundai Automotive Corporation Canada, The Ontario Ministry of the Environment and Ministry of Agriculture, Tourism Ontario, and the 2015 Toronto Pan Am/Para Pan Am Games.

    Twitter @HelenAndrolia

    Instagram @handrolia

    LinkedIn /helenandrolia

Agenda

  1. 13:30 – 14:00

    Registration & Networking

  2. 14:00 – 15:00

    Expert presentations

  3. 15:00 – 17:15

    Roundtable discussions

  4. 17:15 – 17:30

    Keynote

  5. 17:30

    Close

Matt McGowan

Ask the Expert

Matt McGowan President Adestra

We asked

Onboarding: The path to customer engagement and retention

Read the response

Venue

Address

The Richmond,
477 Richmond St W #104,
Toronto, ON M5V 3E7,
Canada

Map

Latest News

  1. 13:50 - 25th Jul 2019

    Hooplah Inc. is registered to attend the Digital Agency Masterclass in Toronto on September 19th, 2019.

  2. 13:50 - 25th Jul 2019

    Publicis Canada is registered to attend the Digital Agency Masterclass in Toronto on September 19th, 2019.

  3. 13:49 - 25th Jul 2019

    Vice Media is registered to attend the Digital Agency Masterclass in Toronto on September 19th, 2019.

Roundtables

The roundtables are an opportunity to get in-depth consultations from each of the expert speakers, asking the questions that matter to your company.

What are Masterclasses?